Banner ads remain one of the most widely used forms of online advertising. These visual advertisements show up on web pages, typically at the top of the screen. They strive to capture user attention and advertise products, services, or brands. As a result of their prevalence, banner ads play a major role in the online advertising industry. They pr

Banner ads continue to be a prevalent aspect of the digital advertising realm. These visual advertisements, typically displayed at the top of web pages, aim to attract user attention and showcase products or services. While their simplicity can be often perceived as such, banner ads employ a spectrum of techniques to influence viewers. From eye-ca